Best Surfer SEO alternatives
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10 Best Surfer SEO Alternatives for 2023

Last updated on March 4th, 2023 at 01:59 am

Find out the best Surfer SEO alternatives below!

Are you a marketer who’s looking for the best Surfer SEO alternative? Don’t get me wrong, Surfer SEO is a great tool, but maybe there’s something better out there to check out?

Look no further. In this article, we’ll be exploring some of the top SEO software and tools that you can use in 2023.

Best Surfer SEO Alternative — Software to check out for 2023


Ahrefs is an excellent Surfer SEO alternative, offering a comprehensive suite of SEO tools and features that can help drive organic search traffic to websites.

With Ahrefs, users have access to

  • Powerful domain analysis
  • Competitor analysis
  • Backlink analysis
  • Rank tracking
  • Keyword suggestions
  • Content research
  • Content explorer capabilities

This makes it incredibly easy for SEO professionals to analyze the competitive landscape of a given website and come up with effective strategies for improving its rankings in organic search results.

In terms of keyword research and related keywords, Ahrefs provides a great alternative to Surfer SEO. The Keywords Explorer tool allows users to quickly find related keywords as well as uncover potential feature snippets to target with their content.

This can help website owners create more targeted content that can better compete in the SERPs for those particular searches. Furthermore, Ahrefs also provides additional metrics such as Domain Rating and the total number of backlinks for existing ranking competitors that can provide further insight into which strategies may be most effective for improving rankings.

Overall, Ahrefs can be a great asset to any SEO professional looking to improve their website’s performance in organic search results. With its ability to quickly provide insights on keyword trends, competition levels and potential ranking factors, it’s a valuable tool in any marketer’s arsenal when optimizing websites for higher rankings in the SERPs.

Additionally, its intuitive user interface makes it simple and straightforward even for beginners who may not be familiar with all the features offered by other SEO tools on the market today.

Ahrefs Pricing

The one drawback to Ahrefs is the pricing. Compared to Surfer SEO, it’s way more expensive.

Lite Package: $99/month

Standard Package: $199/month

Advanced Package: $399/month

Enterprise Package: $999/month

The other thing with Ahrefs is that it doesn’t help you optimize content. You can get the keywords no problem, but you would need a content optmization software to put them to use.

In spite of those drawbacks, Ahrefs is an excellent software to use for SEO.


Clearscope is a powerful SEO tool that can be used as a Surfer SEO alternative for content creators looking to rank their content. It offers a range of features and integrations to help ensure your content is optimized for success in the SERPs. 

The tool analyzes search results pages and provides suggestions on how to improve the ranking of your content. It also grades your content, offers relevant keywords, and has a content editor that lets you make changes quickly and easily.

The term map feature in Clearscope gives you a visual representation of related terms within the SERP so you can target specific topics or phrases in your content. The competitor map helps you understand where competitors are ranking their content so that you can identify areas for improvement. 

Additionally, the content monitoring feature alerts users when their keyword rankings change so they can adjust their approach if necessary. 

Clearscope Pricing

Once again, if you’re looking for a favorable pricing alternative, this is not it.

Essentials Package: $170/month

Business: $1200/month

Enterprise: Contact them as it’s customized.

In conclusion, Clearscope can be an invaluable tool for those who want to optimize their SEO efforts with more powerful features than what Surfer SEO currently offers. Its ease of use combined with its advanced features makes it a viable alternative for anyone looking to take their SEO game up a notch.

Content Harmony

Content Harmony offers an excellent content optimizer tool for those looking for comprehensive content creation tools. Content Harmony provides users with an advanced search intent classification tool, which can help them properly structure their content to target specific audiences.

Content Harmony can help users in their content creation process by quickly and accurately determining what types of topics and keywords they should include in their content.

Additionally, Content Harmony offers a detailed competitor content structure analysis to help users see how their competitors are creating successful content and use this information to inform their own strategies.

Look at that content brief builder, ain’t it a beaut?

Beyond these two features, Content Harmony also provides users with a data-driven workflow that helps them create post outlines that translate into effective and precise content briefs. This allows users to easily create well-structured projects that will maximize the effectiveness of their efforts.

Furthermore, Content Harmony’s workflow also comes with automated recommendations on topic optimization and other suggestions, so users can easily keep up with changing trends in the industry. 

Content Harmony Pricing

Once again, the pricing proves a little high.

Standard Package: $99 per month

Pro Package: $299 per month

Enterprise Package: Customized

Overall, Content Harmony is definitely a great option if you’re looking for an effective alternative to Surfer SEO when building your content strategy. With its sophisticated search intent classification tool, competitor analysis feature, detailed data-driven workflow, automated optimization recommendations, and affordable pricing plans; Content Harmony is sure to bring success into your content creation initiatives.


Dashword is an excellent alternative to Surfer SEO for those looking for a more affordable and comprehensive solution. It offers five NLP reports and five pages of monitoring. This allows users to save time, resources, and money while optimizing their webpages for search engines.

One of the most powerful features of Dashword is its SERP analyzer. It can figure out which elements are contributing to the ranking of existing content for a target keyword, then it can provide on page optimization suggestions that will enable you to create high quality content.

This makes it easier for website owners to optimize their web pages without having to manually analyze each piece of content or manually implement changes.

Dashword also has support for multiple languages, meaning that you can use this platform in other languages besides English. This allows users from all over the world to use the platform and optimize their websites according to their language needs.

Furthermore, Dashword provides detailed reports on user performance in terms of clicks, impressions, rankings, and more so that website owners can make better informed decisions when optimizing their websites. In addition, the detailed reporting gives you insight into how well your website is performing so you can make adjustments accordingly.

Dashword Pricing

Dashword’s pricing is rather reasonable.

Hobby: $39/month

Startup: $99/month

Business: $249/month

All in all, Dashword is an ideal choice if you’re looking for an affordable yet effective solution for content optimization.

****MY PICK, RIGHT HERE!****Read my in-depth review for a deeper dive!

If you’re an SEO enthusiast, then you’ve probably heard of—the AI-driven content marketing platform that helps marketers create successful campaigns through optimized keyword research, copywriting assistance, and more.

It features a range of intelligent tools that can be used to optimize keyword research, generate suggested topics for blog posts or articles, create copywriting briefs for press releases and web pages, and even generate entire pieces of content within minutes thanks to its ability to create content briefs.

Frase uses natural language processing (NLP) and machine learning algorithms to understand search intent analysis and generate insights based on data collected from customer searches.

Additionally, its AI automation capabilities help streamline processes and save time by automating tedious tasks such as keyword research or article generation so that marketers can focus on other aspects of their campaigns.

Finally, Frase can help you optimize your content a la Surfer SEO. (Admittedly, the layout isn’t as pretty, but it does the job.) You can input the text into the editor and automatically generate unique articles in a fraction of the time it would take to manually write one. 

Frase Pricing

Frase has a decent pricing plan, but one thing I don’t like is that you have to pay an extra $35 per month if you want premium features. This applies to all plans.

In spite of that little pricing tidbit, Frase is a solid choice for AI content creation and SEO optimization.


GrowthBar has established itself as a powerful content optimization software by providing users with high-quality long-tail keywords and other tools to inform their content strategy.

The GrowthBar Chrome Extension allows users to analyze websites anywhere, giving them greater flexibility than what is offered by Surfer SEO. While both services offer keyword research and analysis capabilities, GrowthBar also offers a more comprehensive suite of features that make it easier for content creators and marketers to find the best keywords for their needs.

GrowthBar’s unique approach to keyword research gives users access to long-tail keywords with high commercial intent, enabling them to target better leads and reach higher levels of customer engagement. This makes GrowthBar ideal for those looking for a comprehensive keyword research solution that can help them rank higher on search engine result pages (SERPs).

In addition, the service provides detailed website analysis reports which are extremely helpful in optimizing content and improving user experience. GrowthBar also offers insights into competitor performance and trends, allowing marketers to stay one step ahead in their SEO optimization efforts.

Further, its powerful analytics and reporting tools enable users to get real-time data on their SEO campaigns, enabling them to make informed decisions faster. 

GrowthBar Pricing

So the pricing here isn’t terrible, but the $29, $79 and $199 per month reflect if you pay annually. If you decide to go monthly you will be paying $48, $129 and $299 per month respectively.


MarketMuse is a great alternative to Surfer SEO for content optimization. It uses AI-powered technology to help you create better and more effective content quickly and easily.

Unlike Surfer SEO, MarketMuse can provide detailed intelligence reports that provide an in-depth understanding of the key topics your competition is using, as well as suggest new topics to improve search engine rankings. The analysis can be used to create targeted content that helps your website stand out among competitors and increase visibility in Google search results. 

In addition, MarketMuse also offers personalized insights on how to optimize existing content or generate new ideas. It can analyze up to 1,000 keywords at once and the platform has the ability to detect trends in SERPs (Search Engine Results Pages). This provides an easier way to track and adjust content strategy that fits best with Google algorithms changes. 

MarketMuse has a wide range of features which make it a competitive choice compared to Surfer SEO. For example, its advanced topic research feature allows users to find relevant topics not available through other tools, as well as take advantage of any opportunities for keyword targeting and relevance scores.

Moreover, the platform uses natural language processing (NLP) techniques so users can get more precise information about what makes their pages rank higher on search engines.

Additionally, its content score feature gives users an indication of how good their pages are compared with top-ranking competitors in terms of quality and readability. 

Overall, MarketMuse is a great alternative to Surfer SEO when it comes down to creating high-quality content for website’s search engine optimization efforts. Its advanced features give users an edge in optimizing existing content while taking advantage of opportunities presented by keyword targeting and relevance scores.

MarketMuse Pricing


Free Package: Woo-hoo!

Standard: $7200/year

Premium: $12000/year

Just a touch expensive, unless you want to dive into the Free Package.


RankScience is an innovative and comprehensive search engine optimization (SEO) tool that offers a powerful alternative to Surfer SEO. This unique platform provides professionals with multiple features to help them optimize their websites and gain a competitive edge in the SERPs.

RankScience’s Content Optimization Tool uses AI technology to suggest the best keywords for your website, ensuring that you get the most targeted traffic possible.

Other features include:

  • Keyword research
  • URL monitoring
  • Competitive analysis tools

With RankScience, you can easily monitor your competitors’ strategies so that you can stay ahead of the game.

The platform also has its own experimentation platform, which allows you to test different strategies quickly and easily. You can conduct split tests to see which content works best for your audience, as well as A/B testing for optimizing titles and meta descriptions. The Experimentation Platform also helps you track visitor behavior on your site so you can understand how people interact with it. 

In addition, they offer an excellent off-page SEO services in terms of backlink assistance. RankScience will help you with your backlinking goals and strategies in terms of building natural, non-spammy backlinks.

Finally, there is the excellent customer support – they provide helpful advice whenever issues arise or customers have questions about their service. They also have a dedicated team of experts who are always ready to assist when needed. 

RankScience Pricing

You will need to contact them.


SEMRush is a top Surfer SEO alternative as it offers features that go above-and-beyond the traditional keyword research and rank tracking tools.

For instance, their competitive analysis tool allows users to view their competitors’ strategies and performance in order to determine where they can make improvements and capitalize on opportunities.

Additionally, the content gap analysis feature helps users identify content topics that are not covered by their competitors so they can create unique content in order to stay ahead of the competition. This is an especially useful feature for those looking to build an effective SEO strategy. 

In addition to the traditional SEO tools, SEMRush also includes a range of other features that are helpful for digital marketing professionals such as PPC and performance marketing as well as social media analysis.

The Writing Assistant feature is particularly useful as a content optimization feature for bloggers or webmasters looking for high search engine result pages (SERPs). It helps users optimize titles, meta descriptions, and keywords with ease.

SEMRush Pricing

SEMRush’s pricing is about on par with Ahrefs and Content Harmony.

Pro Plan: $119.95/month, $99.95/month if paying annually.

Guru Plan: $229.95/month, $191.62/month if paying annually.

Business Plan: $449.95/month, $374.95/month if paying annually.


Topic is a viable alternative to Surfer SEO because it takes a different approach to content optimization. Instead of focusing on keyword density and other traditional SEO tactics, Topic looks at the bigger picture and focuses on creating high-quality, original content that serves the needs of both search engine crawlers and readers. 

Rather than just optimizing content for better rankings, Topic helps you create valuable content briefs that guide your writers in producing content that answers all of the questions your target audience might have about a particular topic or keyword. By targeting these specific questions, you can ensure that your content is both informative and interesting to read. 

With its built-in content editor, Topic allows you to easily optimize existing articles or drafts before they go live. This editor lets you change titles, add keywords, edit meta descriptions, and add relevant images or videos while checking if the text follows best practices for on-page SEO.

It also offers real-time suggestions for further optimization so you can get an accurate overview of how well your article is performing in terms of SEO without having to manually review each one individually. 

In addition to helping users create more SEO optimized content, Topic gives them access to detailed analytics reports which show the performance of their articles over time.

This data can be used to make informed decisions about what topics are resonating with readers as well as identify areas where improvements need to be made in order to get even better results from their content marketing efforts. 

Overall, Topic provides a powerful solution for anyone looking for an effective way to boost their online presence through high-quality content creation and optimization.

Topic Pricing

Topic’s pricing is as follows:

Starter Plan: $99/month, $80/month if paid annually.

Plus Plan: $199/month, $160/month if paid annually.

Premium Plan: $299/month, $240/month if paid annually.


There are lots of popular Surfer SEO alternatives out there. However, you will need to pick what best suits your business needs.

If I was to pick one out of the entire lot, it would be…


Frase. It is arguably the best of the Surfer SEO alternatives with its unique hybrid of Jasper, Surfer SEO and Ahrefs. Its use as a keyword research tool, content optimization tool, Google Docs integration, and AI writing tool puts it at the head of the pack as far as the best Surfer SEO alternative.

Admittedly, I am rather biased as I think Surfer is a great tool, but if you are looking for something else, Frase is my top pick.

Have you checked out any Surfer SEO alternatives on the list? Which are your favorites? Please let us know in the comments below!

Author Bio

Dani Lehmer is the Founder and Head Honcho of Dani Digs In.

She is a Quality Assurance Analyst and blogger whose natural curiosity allows her
to dig in (pun intended) to help people build their businesses and satiate curiosity
in regard to data science, analysis, and crypto.

Connect with Dani on LinkedIn.

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